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| Selling With Style: How To Present A Horse You Are Selling |
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What are some things you can do to effectively show off your horse for prospective
buyers? Whether it is a private visit to your barn or a larger sale you
are consigning your horse in, it is important to know how to present him well and
give the buyer a clear picture of your horse's talents.
First of all, prepare your horse like you are going to a show. Groom, bathe, clip,
trim, and deck him out in his finest. The only thing to omit is the hoof black, as
the buyer will want to see the natural hoof of the horse, so just make sure hooves
are trimmed and clean.
Have everything on hand that you will need to show the buyer, such as the horse's
registration papers and pedigree. You can also print a Bill of Sale form that is
filled out as much as possible and ready for both parties to sign. Liverystable.net
has a Bill of Sale form ready for you to print--just click on the "More Articles" link
below.
Have a plan for what you will do with your horse once the buyer arrives. Anyone
prospectively looking at your horse will want to see how he handles from the ground,
how he moves, and how he behaves under saddle. Either demonstrate his paces on the
lunge line or free-lunge him in a round pen to show all of his gaits. Let the buyer
watch you tack him up and ride him at a walk, trot, and canter. After you show the
horse under saddle, the buyer will most likely want to ride the horse and see how
they like him and how he moves. Have a safe and convenient area where they can ride,
such as an arena or level open space.
You should also show them everything the horse can do, from picking up all four feet
to loading in a trailer. If there are any special "tricks" or features about your
horse, demonstrate them to the buyer. For example, if your horse will let you open
gates from his back, show it off. Once you show them anything, give them the option
to try it themselves with the horse. It is also good to give the buyer a chance to
inspect the horse on their own, so walk away for a moment and give them time to look
over the horse in their own way. Give them time to ask questions and answer them fully.
Remember to always be open and honest about a horse you are selling. You would not
want to sell a horse to a dishonest buyer, so return that courtesy by being an honest
seller. You should never sell a horse to a buyer whom you feel does not have, or is
not actively pursuing, the experience necessary to handle the horse. Your
responsibility as a seller also extends to your horse and finding the best possible
home for him.
Even if the buyer decides to go home emptyhanded, thank them politely for coming
and looking at your horse. You never know, they may refer another buyer to you within
the week. If you have done your job, you and your horse will stick in that person's
mind as quality individuals.
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